This piece is part of a series of works created for a solo exhibition titled, ‘Cloud Games’. As children we sometimes played a popular game that you might know. In the game we’d lie on our backs, stare at the sky and see what images we could make out in the shapes of the clouds. I found it fascinating when my mind would see a cloud in one instant and then a dragon or a the profile of a face in the next and then flicker magically back to being a cloud again. I later learned that there is a scientific term for this phenomenon - ‘pareidolia’. It’s a psychological mechanism that we humans use everyday to create meaning in the world. The works in the series explore the threshold at which pareidolia occurs which seems to operate on a spectrum from abstract to meaningful depending on the subject’s state of mind. The paintings seek to evoke a similar experience in the viewer.
1964 EH
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Artwork Details
Medium | Oil, Canvas, Ready to hang |
Dimensions | 91.5cm (W) x 61cm (H) x 3.5cm (D) |
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Artwork Description
Artist Bio
Elwood Moore, Painter, Melbourne.
Some of my earliest and fondest memories are of lying on the classroom floor at preschool during story time, completely absorbed as our teacher, Ms Judy, read aloud tales by Enid Blyton, E.B. White, and Roald Dahl. My mind would drift out the window, journeying to enchanted woods, talking barns, and chocolate factories. These moments didn’t just entertain me—they sparked a lifelong passion for the magic of visual expression.
I kept little handmade storybooks—those fashioned from small stacks of paper and card, folded and stapled through the crease to form a spine—into which I poured my imagination throughout primary and high school. Later, I pursued university studies and forged a career, first in graphic design and then in architecture.
While these paths honed my understanding of colour, structure and form, painting remained my constant. It’s the medium where I feel most at home, allowing me to explore ideas of space, memory, and form with immediacy and tactility. My work spans abstract, still life, landscape, and portraiture, often built up through layers of brushwork and palette knife, embracing both control and chance.
Living and working in Australia for over 30 years, I’m fascinated by our cultural landscape—the interplay between natural and built environments, and the lingering influences of our complex heritage. These themes subtly inform my work, inviting viewers to find their own narratives within the textures and forms.
If a piece resonates with you, stirs a memory, or evokes a feeling you can’t quite name, then we’ve connected—and that’s the essence of why I paint.
Thank you for connecting,
Elwood
Education + Qualifications
Bachelor Architecture [1st Class Honours ], RMIT University 2001
[including 2 specialist electives in Fine Art Painting]
Bachelor Arts Graphic Design [Distinction], Swinburne University 1991
Diploma Arts Graphic Design, Swinburne University,1990
TOP, Art & Design, Box Hill Tafe 1986
Professional History
2015 – present > Full time Artist, Painting
2011 – 2015 > Design Director, MWD, residential building design
2001 – 2011 > Creative Director, Millimetre Design & Branding
1994 – 2001 > Senior Designer, MYD Graphic Design
1992 – 1993 > Graphic Designer, FHA Design
1991 – 1992 > Junior Graphic Designer, RBD Design
Exhibitions
2024 > Open Studios Exhibition, St Hellier Gallery, CoCraft, Melbourne
2023 > Bluethumb Awards Finalist Exhibition, Melbourne
2018 > Solo Exhibition, “Cloud Games”, Studio B, Prahran, Melbourne
2023 > Bluethumb Awards Finalist