Why the heck do so many people go nuts over that IKEA teddy bear? My wife got one too and now she snuggles with it every single night. I just don't get it, what's the attraction? Is it really that much fun to play with? Is it that comfortable to squeeze the stuffing out of? To me, it's just meh, nothing extraordinary. It's really puzzling. And get this, I saw some folks on social media dressing up the bear with designer t-shirts, caps, and all sorts of outrageous getups. These youngins these days, their creativity knows no bounds!